SALES AND DISTRIBUTION

Sales and Distribution

UpEnergy brings aspirational clean energy and health products within reach of low-income customers. UpEnergy customers rely on us for the best efficient cookstoves, water filters, and solar lights. 

UpEnergy’s SmartHome retail brand is known for quality and reliability. We operate regional distribution hubs and build distribution relationships with retail chains and small retailers. To truly know our customers through data and customer insights, we also sell directly through the SmartHome sales force.

UpEnergy’s experience spans distribution channels and allows us to design and manage sales initiatives to deliver the most value to customers of SmartHome appliances. This also allows us to understand product usage over time and maximize the carbon cutting power of our sales.

Marketing Highlight: Radio

Partner Highlight

  • One of UpEnergy’s most successful partnerships is with the World Wildlife Fund (WWF).  Their focus is on preserving natural forested areas in the Western region of Uganda, home to the famous Ugandan mountain gorilla. Local populations pressure these forests as they search for wood fuel for cooking and heating purposes.
  • The collaboration has enabled WWF to generate awareness of the environmental consequences of traditional cooking methods while offering communities viable alternative SmartHome products which reduce fuel use by up to 60%.